Client

Toshiba | Westinghouse

Project

Energy Symposium Event

Story

While most consume energy, Toshiba and Westinghouse create it. The company needed to show corporate and government leaders their continued impact at an annual Energy Symposium. With limited time, resources and budget, we were asked to create a video that inspires leaders to believe in Toshiba’s commitment to customers and the future of energy. Leveraging existing assets and our knowledge of the client, we created an inspiring message and story that did just that. This video kick-started the Symposium event and provided the momentum to engage their target audience. Due to its success, the video has been used for many other events across the company.